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Welcome to Affiliateck
Affiliateck is dedicated to helping solo, micro and small businesses in Australia harness the power, flexibility and effectiveness of affiliate marketing.
What is affiliate marketing?
Affiliate marketing is perhaps an often overlooked type of online marketing where advertisers (retailers or merchants) reward publishers (affiliates) for visitors or customers that they introduce to their business.
Primarily there are 3 types of affiliate programme:
- CPA - Cost Per Acquisition or Cost Per Sale (CPS), this type of programme pays a percentage or fixed amount of commission for each sale that is made from an affiliate referral.
- CPL - Cost Per Lead, pays a fixed amount of commission for each lead - customer sign-up, newsletter sign-up, etc - that an affiliate introduces to your site.
- CPC - Cost Per Click, this programme pays a fixed amount of commission for each click that an affiliate site sends to you.
How can we help?
Through our various service offerings we can initailly ensure your website is usable, no matter how much marketing spend you have if your website isn't user friendly and usable you simply won't get sales or leads. We can also provide advice on Search Engine Optimisation and Landing Page Optimisation so that you can benefit from the advantages of organic traffic as well as preparing your site for your affiliate programme.
Once your website is working for you we can then work with you to decide on the type of affiliate programme which will suit your business and can give advice on the commission levels to set for your programme. We can help you create the text links and banner ads and set up your programme on an Australian based affiliate network.
Beyond the initial set up of your programme we can also help you to manage it, by approving affiliate join requests, promoting your programme to potential affiliates and working with your affiliates to provide your business the best exposure possible.
As we too are a micro business it's likely we've been through the same stages of business that you're currently going through and we've used several services providers and resources which have helped us along the way (and other's that haven't helped us). That's why in addition to providing the knowledge and skills to be able to create you a cost effective affiliate programme we can also help you by sharing the resources that we've used along the way.